Video marketing can be complicated, and oftentimes confusing. Feel like you’re in the dark when it comes to starting your next video project?

This simple quiz points you in the right direction. In less than five minutes, we’ll help you uncover a straightforward answer!

Find your strategy here

Video marketing drives powerful business results

Discover

Make every impression count with videos that build brand awareness and share visually engaging messages.

Consider

Connect your audience's wants and needs to your product or service with videos that educate, encourage, and excite.

Decide

Drive your audience to take the next step with videos that build your business' credibility and encourage customer action.

We’re more than just a video production company. We’re enthusiastic partners for your growing business!
  • As a growing business ourselves, we understand the process of choosing a vendor... it can be stressful! Oftentimes, it's hard to find a video marketing agency that has your business' best interest at heart.
  • That's why partnership is at the center of our work. Every creative meeting, video shoot, and project update email is thoughtfully planned with your company, your people, and your goals in mind.
  • Our team is focused on developing a deep understanding of your brand, learning about your marketing goals, and crafting a video strategy that will help your business grow. It's our promise as your brand's partners!

Here's how to get started with video strategy

meet

Schedule a meeting to help us understand your business and your goals.

Plan

Receive a video production project plan that hits your marketing objectives.

start

Sign a contract and kick off your video from creative concept to post-production.

Video production services are a smart investment.

We’ve helped our clients succeed with video marketing services, and we would love to help you succeed too. But we understand that every business has questions before jumping into a conversation, and rightfully so! Here are a few thoughts on video marketing that we frequently encounter.

Is video production too over my head?

Video marketing can seem complicated, especially for a growing business’ marketing team. Our goal is to make it approachable for everyone. We spend time with your team focusing on your business’ goals and opportunities, so that you don’t have to worry about the technical side of video. At Charter & Co, our clients have found video marketing to be more accessible after working with us.

Is my business big enough for a video?

Many growing businesses think that video is a luxury - it’s nice to have, but it doesn’t need to be an essential part of their business strategy. We believe that video should actually be a core part of every business’ marketing strategy. A great video can be used on your website, social media accounts, in a pitch deck, as an ad, in an email - you name it. Videos can do much more than just look pretty, and our team is here to help you maximize your video marketing use.

How can I fit an expense like video into my budget?

We’re frequently asked about the price of video marketing. “Why is video marketing expensive?” or “How can my business afford to spend this much?” The truth is, producing a great video strategy is expensive. However, a great video is an investment in a tangible business asset. Many marketing teams are spending their budget on software subscriptions and paid advertising, which are recurring expenses. Investing in a video produces a long-lasting asset that your business can continue to use year after year. The value of this investment adds up quickly when our team at Charter & Co helps you implement a video strategy across your entire business.

Wouldn’t I save money if I hired a full-time video employee?

Some businesses think it might be easier to hire an internal video production specialist, but the math says otherwise. If your business is looking to create high-impact video marketing content, you’ll need more than one person involved. This means hiring additional talent, sourcing skilled contractors, and burdening your marketing team’s time. You’ll also need to factor in the cost of purchasing or renting video production equipment and software for video editing, which can quickly add up. Partnering with Charter & Co for video marketing saves your business time and money, and sets you up with the best video minds and talent in the industry.

Why work with a video agency when I could hire a freelancer?

Videographers and content creators may make great videos, but they don’t stick around to help you use them. Our team is focused on long-term relationships with our clients, and is invested in their business success. As partners, we offer post-project resources to help get your videos properly placed and distributed. Whether it’s a quick phone call, helpful video marketing guides, or a connection to a strategist in our network, we’ve got you covered. Once you work with our team, you’ll see why many of our clients frequently return. We want to be your business’ biggest advocates!

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Ready to bring your branded video to life?