Skip to the main content.

Everything Video Marketing
Use simple context clues and you’ll be able to easily define video marketing—we sum it up as any marketing or promotional messaging...

Everything Video Production
There are typically three distinct phases of the process: pre-production, production, and post-production.

Video Repurposing
How To Turn One Single Brand Video Into A Multi-Channel Marketing Tool, And Go Beyond Just Breaking Even.

Blog
Helpful resources for all of your video production and marketing needs.

Pre-Production
We start every project with a discovery meeting. Together, we'll explore your business goals, your brand voice and tone, your current marketing channels, and more!

Production
Charter & Co productions live by a code: “We play until the whistle blows.” When our team shows up, you’ll see a lot of gear, a lot of expertise, and… a lot of us.

Post-Production
We spend hours assembling footage, refining colors and designing motion graphics.

Animation
We then work with 2D and 3D animation experts to bring your video to life, using industry-leading software and workflows that produce incredible videos.

Chicago-based video production agency for maximum impact

Corporate video production services delivering top-tier videos and a video marketing game plan to drive results.

Our clients rave about our uber-detailed video production services and our use of the latest best practices to produce a video. We’ll even provide a personalized video marketing game plan to make the best use of your new assets.

  • Planning
  • Filming
  • Editing

Discovery & Strategic Alignment

Discovery & Strategic Alignment

Defining outputs for maximum impact

This step ensures we align on business outcomes for this project and the best approach. Through thorough discovery, we understand your challenges and goals. Using our video production and marketing expertise, we craft a plan to maximize your resources. For example, we might create a flagship video that can be repurposed into social media shorts. If your goal is more customer meetings, we might recommend a video case study that inspires potential clients to learn more.

Storyboarding & Scripting

Storyboarding & Scripting

Bringing your story to life

With our goals in sync, we dive into crafting the story that will best achieve your business outcomes. We then create a detailed script and storyboard, planning out every scene and shot. This way, your message comes through clearly and creatively, giving us a solid plan to guide the production.

Logistics & Scheduling

Logistics & Scheduling

Proven video production operating plans kicks in

We handle all the logistics, from securing locations to scheduling shoots and coordinating with talent. Our meticulous planning ensures production day is efficient and mindful of all variables. Before we get to production day, we have a final meeting to align our team with your team, helping to ensure success.

Prepare Shots & Test Equipment

Prepare Shots & Test Equipment

Getting ready to roll - no pun intended

Before filming begins, we carefully prepare each shot and test all equipment. This step ensures that everything is set for a smooth and efficient shoot, minimizing disruptions and maximizing quality on the day of production.

Discovery & Strategic Alignment

Discovery & Strategic Alignment

Defining outputs for maximum impact

This step ensures we align on business outcomes for this project and the best approach. Through thorough discovery, we understand your challenges and goals. Using our video production and marketing expertise, we craft a plan to maximize your resources. For example, we might create a flagship video that can be repurposed into social media shorts. If your goal is more customer meetings, we might recommend a video case study that inspires potential clients to learn more.

Storyboarding & Scripting

Storyboarding & Scripting

Bringing your story to life

With our goals in sync, we dive into crafting the story that will best achieve your business outcomes. We then create a detailed script and storyboard, planning out every scene and shot. This way, your message comes through clearly and creatively, giving us a solid plan to guide the production.

Logistics & Scheduling

Logistics & Scheduling

Proven video production operating plans kicks in

We handle all the logistics, from securing locations to scheduling shoots and coordinating with talent. Our meticulous planning ensures production day is efficient and mindful of all variables. Before we get to production day, we have a final meeting to align our team with your team, helping to ensure success.

Prepare Shots & Test Equipment

Prepare Shots & Test Equipment

Getting ready to roll - no pun intended

Before filming begins, we carefully prepare each shot and test all equipment. This step ensures that everything is set for a smooth and efficient shoot, minimizing disruptions and maximizing quality on the day of production.

ON-SET PREPARATION

ON-SET PREPARATION

Setting the stage for a smooth shoot

We want you to enjoy the experience and maybe even have a little fun. So before the cameras roll, we ensure everything is in place. This includes setting up the equipment, finalizing the shot list, briefing the crew and talent, and procuring the caffeine and snacks. Our meticulous preparation ensures a smooth filming process, capturing every moment as planned.

CAPTURING FOOTAGE

CAPTURING FOOTAGE

Lights, camera, action

Our video production team meticulously captures every detail, using state-of-the-art equipment to ensure each shot aligns with the storyboard. Following a detailed production schedule, we leave nothing to chance. This organized approach guarantees smooth filming and delivers top-tier footage, perfectly set for the post-production process.

DIRECTOR & CREW COORDINATION

DIRECTOR & CREW COORDINATION

On-set teamwork that delivers

Our experienced video production crew, led by a skilled director, works in perfect sync to ensure every shot is executed flawlessly. Clear communication and expert coordination are key as we manage every aspect of the filming process, keeping the production on schedule and on budget. This teamwork ensures that your vision is captured with precision and professionalism.

QUALITY CONTROL

QUALITY CONTROL

Obsessed with your success

Quality control is a big part of what we do. After each day of filming, we review the footage to make sure it meets our high standards. This quick check allows us to fix any issues right away, so we know we’ve captured the best material for the next steps in post-production. Our focus on detail means your final product will be top-notch.

ON-SET PREPARATION

ON-SET PREPARATION

Setting the stage for a smooth shoot

We want you to enjoy the experience and maybe even have a little fun. So before the cameras roll, we ensure everything is in place. This includes setting up the equipment, finalizing the shot list, briefing the crew and talent, and procuring the caffeine and snacks. Our meticulous preparation ensures a smooth filming process, capturing every moment as planned.

CAPTURING FOOTAGE

CAPTURING FOOTAGE

Lights, camera, action

Our video production team meticulously captures every detail, using state-of-the-art equipment to ensure each shot aligns with the storyboard. Following a detailed production schedule, we leave nothing to chance. This organized approach guarantees smooth filming and delivers top-tier footage, perfectly set for the post-production process.

DIRECTOR & CREW COORDINATION

DIRECTOR & CREW COORDINATION

On-set teamwork that delivers

Our experienced video production crew, led by a skilled director, works in perfect sync to ensure every shot is executed flawlessly. Clear communication and expert coordination are key as we manage every aspect of the filming process, keeping the production on schedule and on budget. This teamwork ensures that your vision is captured with precision and professionalism.

QUALITY CONTROL

QUALITY CONTROL

Obsessed with your success

Quality control is a big part of what we do. After each day of filming, we review the footage to make sure it meets our high standards. This quick check allows us to fix any issues right away, so we know we’ve captured the best material for the next steps in post-production. Our focus on detail means your final product will be top-notch.

EDITING & ASSEMBLY

EDITING & ASSEMBLY

Shaping your story

We review all video and and use our experience in video marketing and expertise in video editing to select the best shots, cut out anything unnecessary, and ensure the story flows smoothly. This step is where your message starts to take shape, making it ready for the final touches in the post-production process.

REFINING THE LOOK

REFINING THE LOOK

Making every scene look its best

Every project we produce benefits from the expertise of multiple professionals. We dedicate hours to assembling footage, perfecting color correction, and designing eye-catching motion graphics. The most creative videos are the result of a precise video production process. It’s this attention to detail that sets us apart—and delivers results you can trust.

SOUND DESIGN & MIXING

SOUND DESIGN & MIXING

Optimizing the audio experience

Sound is just as crucial as visuals in professional video production. Our expert sound design team meticulously mixes audio, incorporating effects, music, and voiceovers to optimize the viewer’s experience. We ensure every sound element is clear, balanced, and enhances the overall impact of your video, delivering a polished final product that resonates with your audience.

FINAL REVIEW & YOUR GAME PLAN

FINAL REVIEW & YOUR GAME PLAN

Perfecting your video and planning for success

Before delivering the final video, we conduct a thorough review to ensure it meets our high standards and aligns with your vision. Along with the video, you’ll receive a comprehensive video marketing game plan, detailing how to effectively use your video assets across platforms to maximize your marketing efforts. Our strategic approach ensures your video not only looks great but also drives your business goals.

EDITING & ASSEMBLY

EDITING & ASSEMBLY

Shaping your story

We review all video and and use our experience in video marketing and expertise in video editing to select the best shots, cut out anything unnecessary, and ensure the story flows smoothly. This step is where your message starts to take shape, making it ready for the final touches in the post-production process.

REFINING THE LOOK

REFINING THE LOOK

Making every scene look its best

Every project we produce benefits from the expertise of multiple professionals. We dedicate hours to assembling footage, perfecting color correction, and designing eye-catching motion graphics. The most creative videos are the result of a precise video production process. It’s this attention to detail that sets us apart—and delivers results you can trust.

SOUND DESIGN & MIXING

SOUND DESIGN & MIXING

Optimizing the audio experience

Sound is just as crucial as visuals in professional video production. Our expert sound design team meticulously mixes audio, incorporating effects, music, and voiceovers to optimize the viewer’s experience. We ensure every sound element is clear, balanced, and enhances the overall impact of your video, delivering a polished final product that resonates with your audience.

FINAL REVIEW & YOUR GAME PLAN

FINAL REVIEW & YOUR GAME PLAN

Perfecting your video and planning for success

Before delivering the final video, we conduct a thorough review to ensure it meets our high standards and aligns with your vision. Along with the video, you’ll receive a comprehensive video marketing game plan, detailing how to effectively use your video assets across platforms to maximize your marketing efforts. Our strategic approach ensures your video not only looks great but also drives your business goals.

Video production near Chicago that comes with a video marketing game plan

Choose Charter & Co for your video production needs, and you’ll get more than just a video — you’ll gain a true partner in video marketing. We focus on your business goals and work closely with you to deliver the ROI you need, whether that’s driving leads, boosting conversions, or strengthening your brand presence. And, you’ll even have fun in the process.

Our clients speak to their video production experience
"We had a goal for the project, but didn't have all the concepts or ideas. We gave Charter the freedom to unleash their creativity, and the final video was well beyond what we could have dreamt of. It was fun, engaging and well done!"
David Baird
Chief Revenue Officer, Truly Engaging
"The entire process, which was quite stressful for me due to my company’s specific needs, was made significantly easier thanks to Charter & Co's support. They were incredibly timely and organized, which was a huge relief."
Amanda Johnson
Marketing Manager, Roper Whitney
"An insane amount of high end equipment and the most detailed itinerary I have ever been a part of - they know what they are doing. Charter & Co has built the most incredible team."
Anna Bonin
Founder + CEO, Fryingpan Bacon
"All the time we spent planning the video shoot was 100% worth it. The prep that was put in ahead of time made sure that we got the most out of the filming days, which contributed to the fantastic video that Charter & Co made for us."
Reid Bertsche
Marketing Analyst, Camcraft

Get more marketing power from video production

parallax image