Charter & Co Blog: Video Marketing & Video Production Resources

Helpful resources for all of your video production and marketing needs.

 

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someone typing on keyboard to apply YouTube SEO tips for their video marketing strategy

YouTube SEO: 9 Tips to Boost Visibility and Ranking

YouTube Search engine optimization (SEO) is essential to your video marketing success. Relevant keywords and other SEO tools can boost your...

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What Is B-Roll and How to Use It in Video Production

B-roll plays a significant role in almost any high-quality video project. It can highlight key details and hold viewers' attention throughout your...

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Music Licensing: Essential Guide for Legal Use in Media

Music and sound effects can bring your video content to the next level. However, you can't just add "Free Bird" or "HOT TO GO!" to your video and...

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A video production crew member lights a video studio using high end film equipment.

Essential Film Equipment You'll Need for Business Videos

High-quality videos can capture unique sights and angle your brand in a way that captivates your target audience. However, there's typically a lot...

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Top 10 Video Optimization Techniques for Maximum Outreach

With the vast amount of content available today, breaking through the clutter and grabbing people's attention has become more challenging than ever....

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team members from Camcraft, Inc and Charter & Co review a filming schedule during a video production

What Are the Key Stages of Video Production? | A Business Guide

Business video marketing requires high-quality visuals, audio, and content to grab viewers' attention, especially if you want to leave lasting...

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a Charter & Co filmmaker conducts an interview on camera during a video marketing production

What To Look for in a Marketing Video Production Company

Product demos and other marketing videos combine visuals, voice-overs, animation, and other attention-grabbing elements. They can leave strong,...

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a person is interviewed during a production as a part of a B2B video strategy

The Ultimate B2B Video Marketing Strategy

Business-to-business (B2B) marketing must appeal to company decision-makers rather than consumers. This often requires different practices and types...

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A Step-By-Step Guide to Creating Storyboards

Across every branch of the film and video industry, from blockbuster motion pictures to video marketing, creating storyboards is an important step...

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